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Hi,
Welcome to the February issue of Software Marketing
News, an independent voice for software
developers. An HTML version can be viewed
at http://www.softwaremarketingresource.com/author-resource-newsletter50.html
.
Selling on Amazon
*********************************
I recently signed up with Great Mind Software
to sell FeedForAll on Amazon.com. With Amazon's
new search coming I thought think this is a
great opportunity for small developers to increase
their exposure. Great Mind Software acts as
publisher of software products, for the purpose
of getting it listed on Amazon.com, and other
promotional opportunities throughout the internet.
Kathy Salisbury of Pharos Games has launched
this new service and I'm glad that I jumped
in early on, as the process was really quite
simple.
Additional Details - http://www.greatmindsoftware.com
Chilling Effects
*********************************
Do you know your online rights? Have you received
a letter asking you to remove information from
a Web site or to stop engaging in an activity?
Are you concerned about liability for information
that someone else posted to your online forum?
Chilling Effects aims to help you understand
the protections that the First Amendment and
intellectual property laws give to your online
activities.
http://www.chillingeffects.org/
in particular I like their collection of sample
cease and desist letters - http://www.chillingeffects.org/fanfic/notice.cgi?NoticeID=7
Article
*******************************
RSS Toolsl
Organizations
******************************************
Steve Kiene, founder and former CEO of eSellerate
has announced that he is putting together an
organization for independent software developers.
As we receive more information about the new
organization for developers we will make announcements.
Schmooze
************************************
Napa Valley Schmooze - A spring Shareware Schmooze
is scheduled for Napa Valley March 11-13th,
2005 Napa, California, USA. The schmooze will
be held at The John Muir Inn is located in north
Napa at the beginning of the world famous Napa
Valley wine region.
Additional Details - http://www.medlin.com/schmooze/
SIC Early Registration Discount
************************************
Registration is open for the 2005 Shareware
Industry Conference. The conference will
be held in Denver, Colorado July 14-16. Early
bird registration is only $ 99! This special
is only available until April 1. Register now
to receive the discount!
http://www.sic.org
SIC Sponsorship Opportunities
***************************************
If you have an interest in sponsoring the 2005
Shareware Industry Conference, now is the time!
In order to have your information included in
all of the promotional material consider sponsoring
now. Sponsorship levels can be viewed at: http://www.sic.org/sponsors.asp
SIC News
******************************
In an effort to keep individuals informed
about deadlines, awards and related conference
activities the Shareware Industry Awards Foundation
has created an RSS feed that will contained
information related to the Shareware Industry
Awards and the Shareware Industry Conference.
Add the following url to your RSS reader - http://www.sic.org/sic.xml
Game Developers Conference
************************************
The Game Developer's Conference is scheduled
for March 7-11, San Francisco, California. At
GDC 2005, you will be equipped with practical
tools to handle these and other obstacles along
your road, and you will be exposed to future
vision catalysts empowering you to create
tomorrow's game today. Bring your future vision
into focus at GDC 2005.
Register by February 9 to save up to 30% on
GDC Conference passes. IGDA members save an
additional $50. Use priority code: EIGDA05 when
registering, and you will automatically be entered
to win an iPod mini. http://www.gdconf.com/
Reminder RSS Feed for SMR Forum
*********************************************
Realizing how it is difficult to visit a forum
on a daily basis we have made the SMR forum
posts available via an RSS feed. Simply add
the following url http://www.softwaremarketingresource.com/forum/rss.php
to your RSS reader and receive all of the SMR
forum posts.
Search Engine News:
****************************************************
MSN - Microsoft went live with what
had been their beta search engine. Microsoft
intends to challenge Google with their new search
functionality - see how your site does http://www.msn.com
Looksmart - Looksmart appears
to be flailing as a search engine with a significant
loss this quarter.
Google - Google released a developer
API. The new API lets developers create computer
programs that interact directly with the AdWords
server. With the applications created, advertisers
and third parties can more efficiently - and
creatively - manage their large AdWords accounts
and campaigns. A great idea would be an Adsense
API!
Details - http://www.google.com/apis/adwords/
Google - Google has recently
become an ICANN-accredited domain registrar.
Google will be able to directly sell seven top-level
domains.
Download Site News
Tucows & Dr FileFinder
****************************************
I'm very pleased to let everyone know that Mike
Callahan (Dr File Finder) is the new Manager
of Editorial Content at Tucows!!! He will be
responsible for all the content on Tucows. Planning
on having things that will benefit both users
AND software authors. A section on "How To..."
do different things on the computer, software
reviews, REAL reviews including my Dr. File
Finder's Picks, Dr. File Finder Quick Picks,
and lots more.
Watch Tucows for more - http://www.tucows.com
Download.com
*********************************
Download.com has revamped their user reviews
section. New features include the ability for
developers to respond to reviews. The publisher's
response will be delineated as "From the publisher."
Publishers will need to use their Upload.com
username and password when submitting user opinions
for this to occur.
Reviews and ratings will carry over through
product updates, but will be version-stamped
and sortable by version. The thumbs-up/thumbs-down
rating has moved to a system that more closely
resembles CNET's own editorial rating systems.
See http://www.download.com
to see the new rating system in action.
Registration Service News:
*********************************
Asknet & Softwrap - asknet, a
leading global provider of outsourced electronic
software sales and distribution services (ESD),
announced today that it has signed a strategic
partnership agreement with Softwrap. Under the
agreement, asknet will combine Softwrap's encryption
technology with its own ESD services to provide
software and other digital media publishers
with a complete end-to-end eCommerce solution,
incorporating a "Try & Buy" facility. The facility,
which is enabled through Softwrap's technology,
will allow asknet's clients to offer full versions
of their products as a trial download, from
which users can then easily purchase a license
code through the asknet eStore. asknet's clients
will also be able to secure their non-trial
versions for digital download with Softwrap's
cutting edge encryption technology.
Complete Press Release - http://biz.yahoo.com/prnews/050117/phm007_1.html
Apptastic - There is a new registration
service Apptastic, however I'm stymied to understand
the value they provide as they are essentially
a reseller for authorize.net. According to their
press release - "Apptastic is the newest
shareware registration service that offers added
features for lower prices. Features include
support tracking system, registration validation,
and user tracking."
http://www.apptastic.net/
If you know someone who would like to subscribe
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Software Marketing News tries to keep developers
informed about important industry changes. Software
marketing resource is an independent voice for
developers. We welcome suggestions and
feedback on our articles and information
Thank you for your continued interest in SMR.
Sharon Housley
Software Marketing Resource - http://www.softwaremarketingresource.com
NotePage, Inc. - http://www.notepage.net
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